Laurel & Ash Farm Featured In Woman's Day For National Maple Syrup Day

‘Woman’s Day highlights Laurel & Ash Farm in their Dec 2024/Jan 2025 issue, celebrating the craft of maple syrup making for National Maple Syrup Day. Learn how this Hudson Valley farm produces its golden, wood-fired syrup with care and tradition.

‘No, maple syrup doesn’t grow on trees—but it does flow from within them! At Laurel & Ash Farm in the Hudson Valley, sugar makers Jeffrey and Ashley tap over 1,000 sugar maples each season, carefully collecting the clear, slightly sweet sap that transforms into their signature wood-fired syrup. The process begins when cold nights and mild days trigger the sap to flow.’

Laurel & Ash Farm Featured in Audubon’s Women in Maple: Voices from the Sugarbush

‘For as much as their business grows, it has not escaped Ashley’s notice that “sugaring is a male-dominated industry, and you don’t often see women as the face of maple companies. I try to put myself in front of the camera on social media a bit more, knowing that it’s unique to see a woman doing the physical labor of tapping, feeding the fire, even bottling.”

Now, she adds bird conservation to her list of reasons why her product is so special. “People are so interested in the Bird-Friendly Maple program. At Farmers Markets especially, we get a lot of questions and are happy to teach folks about how we have amended our forest management plan to benefit birds and other wildlife.’

Laurel & Ash Farm Featured on Maker | By Andrew Pulaski

‘Meet Jeffrey and Ashley, the dynamic duo behind Laurel & Ash, a maple syrup farm nestled in the Hudson Valley. With over 1000 sugar maples meticulously tapped, their pump and sugar house stand as testaments to their commitment to small-scale, mindful production. Originally creatives in New York City, Jeffrey, a former photographer and creative director for Conde Nast, and Ashley, with a background at brands like MTV, decided to trade the urban hustle for the serene beauty of their maple syrup haven. Their love for the land is evident in every drop of their Grade A product, a result of their dedication to being stewards of the earth. Rooted in family values, with a son by their side, Laurel & Ash stands as a testament to the transformative power of creativity and the pursuit of excellence in crafting nature's sweetest elixir.’

Watch the full video on Youtube HERE.

PressJeffrey SchadFebruary 16, 2025Laurel & Ash FarmMaple Syrup, hudson valley maple syrup, Andrew Pulaski, Maker, YoutubeComment

Laurel & Ash Farm Featured on Business Insider | So Expensive Food

‘Once pierced, century-old maple trees drip sap referred to as liquid gold. It will take roughly 50 gallons of these drops to make one 1 gallon of 100% pure Grade A maple syrup. Farms in the Hudson Valley, New York State, can sell that gallon for over $200, almost 29 times more than popular imitation syrup. Despite the price, Grade A maple syrup is incredibly sought-after. So much so that C$18 million worth of it was stolen in one of the largest heists in Canadian history. But why is Grade A maple syrup worth so much? And why is it so expensive?’

Laurel & Ash Farm Becomes Audubon Bird-Friendly Maple Producer

‘Laurel & Ash Farm in Holmes, a 50 acre-working family farm and forest which produces limited batches of 100% pure, wood-fired, Grade A maple syrup, has become an official Bird-Friendly Maple producer. As the tenth producer to join the program in New York, Laurel & Ash is managing their sugarbush in ways that help these birds raise the next generation of their species. We have amended our forest management and wildlife habitat plan to include the practices and recommendations of the Audubon New York bird habitat assessment. We have observed an increase in the diversity of bird species that visit or nest in our forest,” said Ashley Ruprecht, who co-owns Laurel & Ash Farm with her partner, Jeffrey Schad’

Laurel & Ash Farm Featured on Oprah Daily

‘If starting your own business sounds like a massive challenge, imagine launching one with your life partner, sibling, or best friend. These entrepreneur pairs, whose products have been handpicked as some of Oprah’s Favorite Things, have found a way to sidestep common pitfalls such as communication breakdowns or power struggles, and instead have thrived as a team. The secrets to their success differ as much as their brands, styles, and backgrounds, but there is one thing these 11 pairs have in common: They all were willing to take a massive leap of faith to start their businesses….’

Laurel & Ash Farm Selected As One Of Oprah's Favorite Things 2022!

Laurel & Ash Farm is thrilled to be featured as one of Oprah’s Favorite Things for 2022! This year, Oprah is celebrating small businesses (think family-run, local makers, BIPOC- and woman-founded, and more!). We incredibly grateful to be included in ‘The List Of All Holiday Lists’ during this season of gifting! As Oprah says on OprahDaily.com, ‘Use this maple syrup to sweeten beverages, on top of pancakes and waffles, or on plain Greek yogurt. Just as great, it comes in such a statement-making box—I wouldn’t even bother wrapping it.’

Laurel & Ash Farm Featured In Hudson Valley Magazine

‘Our Best of Hudson Valley winners offer top-tier food, drinks, and dining experiences throughout the region.’

Laurel & Ash Farm Featured on Greats of Craft

‘Join us as we visit Laurel & Ash Farm in Holmes, New York. Watch this video to see Ashley and Jeffrey explain their process and share their passion for creating artisan maple syrup on their family farm.’

Laurel & Ash Farm Featured in Frederic Magazine

‘As delicious as they are eye-catching (trust us—we tried them all!), these giftable delights will elevate everything from breakfast to cocktail hour to midnight snacking. The rich, even taste of Laurel & Ash Farm’s Amber Maple Syrup can be enjoyed on more than just pancakes—try a drizzle on ice cream or yogurt.’

Jeffrey SchadAugust 9, 2022frederic magazine, Laurel & Ash Farm, Amber Maple Syrup

Laurel & Ash Farm Featured in Tracy Anderson Magazine

‘Laurel & Ash Farm is a 50-acre working family farm and forest nestled within a mountainside in the Hudson Valley. They believe in sustainable farming practices, low-impact maple harvesting techniques, and holistic forest management. Laurel & Ash harvests every drop of maple sap using sustainable practices, remaining deeply mindful of their role as responsible stewards of the land. Talk about walking the walk. And the best part? The syrup is divine!’

Laurel & Ash Farm Featured in DVEIGHT Magazine Issue 13

‘It’s the end of fennel season and I’m stepping lightly through the tall grasses behind ASHLEY RUPRECHT’s and JEFFREY SCHAD’s pump house toward one of their gardens. She points out black vernissage tomatoes, cucumbers, honey nut squashes, fennel, herbs, Mexican sour gherkins that look like watermelons the size of kumquats.’

Laurel & Ash Farm Featured in DVEIGHT Magazine Issue 12

‘This sumptuous hand-numbered glass bottle with a wax seal and embossed gold and black label looks fit for your top shelf, or perhaps your perfume shelf, but inside, you’ll find their sustainably harvested 100% pure New York Grade A ‘Amber’ maple syrup tapped, wood-fired and bottled in the Hudson Valley.’

L&A PRESS